Versus is airing an exciting Eastern Conference Semifinal Game Three between the Devils and Senators. So during their second seg, what do they show to capitivate the miniscule audience they get? America’s Cup highlights.

That’s right! Boating is how they’re going to keep viewers tuned in.

I understand they air it but come on. There’s a reason this network continues to be a laughingstock.

It’s bad enough most people can’t even find the station.

And with that my friend Rob from New Jersey suggested something interesting during a chat:

Power walking! Now there’s an intense competition sure to gain ratings.

Get psyched for the 2008 Olympics!